Welcome back to our blog series, A Start To Finish How To Guide For Creating & Selling Digital Products. This is Part 2: Creating A Digital Product That Will Actually Sell. [Read more…]by
It doesn’t matter what you might be trying to write. There are going to be some obstacles along the way.
How you deal with those obstacles separates good writers from the great ones. Yet, there are writers tasked with creating smart and clever marketing copy face.
Thus, they face a whole other set of challenges. That’s because their words need to be compelling.
There have been two Google algorithm updates including Panda (2011) and Penguin (2012). They were basically ground zero for an internet revolution.
Up until these back-to-back releases, the internet was something of a free-for-all for websites, both legitimate and fraudulent. They could do pretty much anything and everything to gain top page rankings with the search giant.
Many stuck strictly to white hat SEO practices. However, there were also plenty of shady shenanigans going on. Unscrupulous parties were basically gaming the system with all kinds of black hat SEO. [Read more…]by
Google recently did away with Page Rank. In other words, they got rid of the add-on that allowed users to view page rankings. In fact, pages are still ranked. Otherwise how would Google determine which sites got top billing for relevant searches?
That’s to say, you can no longer track rankings for your own website and competitors for SEO or other purposes. Yet, you still need to know how rankings are determined.
That’s because you must continue to improve and increase your chances for top slots in specific search queries. In fact, there could be as many as 200 ranking factors (“the 200”) considered when determining how pages get ranked for searches. [Read more…]by
Quora was founded by former Facebook employees Adam D’Angelo and Charlie Cheever. It was ostensibly designed as a platform to connect users with questions to authorities with answers.
There are several resources on the web, such as forums. They serve the same basic purpose. However, Quora is intended to act as a one-stop-shop for reliable information.
How does it work? Users pose questions on any topic and members of the community provide answers. The answers that are considered the most helpful, accurate, complete, and so on receive upvotes from users. [Read more…]by
You’ve decided to launch your business website and onsite blog. You probably have dozens of great ideas for articles. The type your audience will find useful and engaging. You choose one that will allow you to optimize.
Tim Berners-Lee is the creator of the worldwide web. He offered it up as a free form of communication for the world to enjoy. He set the precedent of a free and open medium for the exchange of knowledge and ideas.
Since then, it has taken on a life of its own. It attracts individuals and businesses alike. Some of whom would like to maintain ownership of their intellectual property.
Of course, this hasn’t stopped many websites and blogs from “borrowing” content from other sites. Then, posting it on their own pages. Unfortunately or not, the redistribution of content is not allowed. It is considered plagiarism. Therefore, you must have the consent of the owner/author, either in whole or in part. [Read more…]by