What is in a domain name? Would the American Rose Society by any other name smell as sweet? When it comes to choosing a website domain name for your company or organization nabbing the right name is important. It makes the difference between getting found and losing out to competitors banking on your brand recognition. In other words, choosing the right name and learning how to register a website domain name is very important.
Your domain name becomes synonymous with your business in the online arena. Whether you use your company name or a catchy description, it helps people to find you the first time. In turn, they recall how to find you for subsequent visits.
This name remains yours even if you bounce from one web host to the next. Your domain name comes to define you in the online arena. It helps to grow your brand and attract advertisers, investors, and customers. It lends you credibility and helps you build a reputation.
Of course, you first have to register your domain name. There are a few important steps. Here is a brief rundown of what is necessary to properly register your preferred domain name. [Read more…]