Google recently did away with Page Rank. In other words, they got rid of the add-on that allowed users to view page rankings. In fact, pages are still ranked. Otherwise how would Google determine which sites got top billing for relevant searches?
That’s to say, you can no longer track rankings for your own website and competitors for SEO or other purposes. Yet, you still need to know how rankings are determined.
That’s because you must continue to improve and increase your chances for top slots in specific search queries. In fact, there could be as many as 200 ranking factors (“the 200”) considered when determining how pages get ranked for searches. [Read more…]